WHO WE ARE  /  Your personal marketing department

That’s right, our clients think of us as their personal, in-house
marketing & advertising department.

Cindi Routh
CEO  |  Trailhead Marketing Team
Cindi.Routh@TrailheadMarketingTeam.com

With more than 25 years of marketing and advertising experience, Cindi’s background includes work at major broadcast companies as a General Sales Manager, National Sales Manager and most recently as CEO (Ahem…we prefer Team Leader) of Trailhead Marketing Team.

Her experience inside broadcast companies, hiring and training record setting sales teams, gives her the ‘insider knowledge’ needed to be one of the sharpest media planners/negotiators in the country. The Ohio School of Broadcasting has recognized her expertise by inviting her on board as a guest professor in 2006 where she taught “The Role of Sales in Broadcast.”

Cindi has a proven track record of adding value for her clients that is paramount to their success and helps give her clients the footprint they need in the market place. Cindi’s smart negotiating skills secure added media and press coverage where others may, unfortunately, pay for them.

When she’s not rolling up her shirt sleeves hard at work for her clients, she’s rolling them down while negotiating the black & blues of some of Colorado’s most beautiful ski slopes!


Betsy Donnelly
Media Relations Director
Betsy@TrailheadMarketingTeam.com

With three decades of marketing experience, Betsy's background includes work in the aviation industry, healthcare and oncology, business-to-business communications, branding, digital communication and event planning.

Her keen eye and creative flair give her the foundation to build successful marketing campaigns—each individually tailored to meet the needs of her clients. Whether it's strategic planning, creative brainstorming or media relations, Betsy has an innate sense of what works.

Trained as a private pilot, Betsy's work has earned her the praise of not only her peers, but numerous awards within both the advertising and PR segments. Such honors include the 1988 CLIO for the network cable TV ad, "SkyPager Library," and the 1990 PRSA National Silver Anvil award for The General Aviation Market Expansion (GAME) Plan. In 2000, Betsy was named Aviation Writer of the Year by the Missouri Pilot's Association.

In 1995, Betsy was named Kansas City's Woman of the Year for her fundraising efforts on behalf of the Leukemia Society of America. And most recently, she was awarded the prestigious 2008 Volunteer of the Year from the National Touched by Cancer Foundation.

Recent client project accomplishments include:

TNCI Communications: This Boston-based telecom service provider won Best of Show with a corporate video we produced for the 2008 Channel Expo Convention & Trade Show.

Patient Resource Cancer Guide: Featured in Oprah Magazine (7/07 issue) as a key communications tool during the debut of this new publishing client.

Executive Beechcraft: Featured in Wall Street Journal (8/07) during acquisition by British meg-company, BBA Aviation.

Hammonds Industries: Winner of Innovator of the Year 2008 with launch of new Omni Directional Vehicle in aviation ground support industry.

Lance Armstrong Foundation: Strategic marketing initiative with this patient advocacy organization resulted in cover article in national cancer guide and LAF president joining board of directors.

Provence Homes, Inc.: This upscale midwest home builder recently award Home Builder Association's most coveted prize as Builder of the Year as a result of overall marketing campaign 2008.


Bill Bornsheuer
Video and Multimedia Producer
Bill@TrailheadMarketingTeam.com

Bill brings over 3 decades of advertising and marketing support material production expertise to our team. His natural ability to draw guided his education and professional career path. Cartoonist, layout artist, art director, print manager, creative director, and entrepreneur are positions which have shaped his skill set he uses today in commercial video production and mixed multimedia.

Bill's professional experience from in-house advertising agency employee to freelance producer gives him a unique perspective as to what kind of service and product our clients expect. He enjoys working with people of all ages in studio and on video recording assignments. He has vast experience in the multimedia production side of corporate sales and marketing meetings.

From his early toolbox of pencils, pastels and paste to his Mac "toolbox" of today, Bill delivers Trailhead Marketing Team clients innovative production solutions designed expressly to deliver the results they want.


Mark Geris
CFO
Info@TrailheadMarketingTeam.com

Mark is a Colorado licensed CPA and a Certified Management Accountant. He has a Masters of Business Administration and bachelors degrees in Accounting and Economics and over 25 years business experience in Finance and Management. .

Mark’s expertise lies in financial operations and efficiencies and is proud of Trailhead Marketing Team’s lean and optimized operations.


Jill Hare
Director of Accounting
Invoices@TrailheadMarketingTeam.com


Lynda
Executive Vice President
Lynda@TrailheadMarketingTeam.com